Kinsey CrowleyUSA TODAY0:052:02

Stock prices for the parent company of Donald Trump‘s social media platform Truth Social hit a new low the first day of the Democratic National Convention.

Trump Media & Technology Group closed at $22.24 Monday, down 3.56% from the previous close and the lowest close since the company went public in March. The last lowest closing price was $22.84 on April 16, the second day of Trump’s New York criminal trial where a jury found him guilty of 34 counts of falsifying business records.

Trump Media, trading under ticker DJT, has seen near-steady falling stock prices since mid-July. The new low comes as the Trump campaign has struggled to find its footing against the Democrats’ new candidate Vice President Kamala Harris. Earlier this month, the company reported more than $16 million in losses and less than $1 million in revenue in the second financial quarter.

Trump Media did not immediately respond to USA TODAY’s request for comment.

‘He’s just, like, an old guy’:Gen Z Democrats laugh at Donald Trump-Taylor Swift AI drama